September’s Top 10 Most Watched Ads On Youtube

The new EA Games FIFA 16 soccer video game took the top spot with google’s introduction to their new logo taking second, As the September—ranking the month’s most-watched ads was released on the google Ad Leaderboard website.

With the big phone giants taking 3 of the top 10 spots, it’s clear the war is in full swing as they each attempt to convince us to buy their phone’s. Honda did a fantastic animated piece titled “paper” that was fun to watch.

Note from google: To be eligible for Google’s YouTube Ads Leaderboard, videos must be marked as ads on YouTube (i.e., they get some paid views) but must also earn significant organic views. The algorithm factors in paid views, organic views and audience retention (how much of a video people watched).

 

#1. FIFA 16 – Play Beautiful – Official TV Commercial

Creative Agency:
Wieden + Kennedy

Media Agency:
EA Media Team

#2. Google, evolved

Creative Agency:
Google Creative Lab

#3 H&M Close the Loop – Sustainable fashion through recycled clothes

Creative Agency:
Forsman & Bodenfors

Media Agency:
Zenith Optimedia

#4 It’s Not a Phone, It’s a Galaxy: Wireless Charging

Creative Agency:
R/GA
Media Agency:
Starcom MediaVest

#5 iPhone 6s – The Only Thing That’s Changed Is…

Creative Agency:
TBWA\Media Arts Lab

Media Agency:
OMD

#6 Honda “Paper”

Creative Agency:
RPA
Media Agency:
MediaVest

#7 Door knocking is so last century. See how we got rid of them.

Brand: Energy Online NZ

#8 BB-8 App-Enabled Droid || Built by Sphero

Media Agency:
Zog Digital

#9 Burn Trials- Out of the Maze and onto the Playa

Creative Agency:
Windowseat

#10 iPhone 6s and iPhone 6s Plus – Reveal

Creative Agency:
TBWA\Media Arts Lab
Media Agency:
OMD